The Right Channel Mix for Every Hotelier: OTAs, Metasearch, Direct & More,” gives hoteliers a practical, up-to-date guide to navigating today’s complex online distribution landscape.

Hotels have to focus on positioning themselves in any market by thinking more laterally and re-appraising how to differentiate the brand

The ultimate digital marketing guide for hotels is full of insight and strategies you easily can start implementing today

Digital marketing isn’t about flashy tactics or chasing every trend. It’s about connecting with your dream guests, your returning regulars, and that spontaneous traveler looking for a weekend escape.

With the hospitality industry adapting to evolving guest expectations and the rapid growth of online booking platforms, managing hotel operations become increasingly complex

Imagine a world where every booking goes straight to your hotel, cutting out the middleman and saving you significant commission fees. This isn’t just a dream—it’s a reality that direct bookings can offer.

The digital landscape is evolving rapidly, and hoteliers who stay ahead of these trends will see higher engagement, increased brand awareness, and ultimately, more direct bookings.

Hospitality Industry appears to be lagging behind, clinging to outdated paradigms and conventional approaches.

A top agent for your hotel, the revenue manager is charged with bringing back much needed zing into your revenue management tactics.

Hotels, like other businesses, need customers to thrive. Of course, many of these customer won’t just walk into your hotel

STAAH’s list of top distribution channels is based on hotel reservations that have passed through its channel manager