With such a large number of reservations, coupled with substantial commissions, the cumulative costs incurred are substantial and extend over a significant period of time during the hotel's operational life.

The Right Channel Mix for Every Hotelier: OTAs, Metasearch, Direct & More,” gives hoteliers a practical, up-to-date guide to navigating today’s complex online distribution landscape.

Hotels have to focus on positioning themselves in any market by thinking more laterally and re-appraising how to differentiate the brand

The ultimate digital marketing guide for hotels is full of insight and strategies you easily can start implementing today

Digital marketing isn’t about flashy tactics or chasing every trend. It’s about connecting with your dream guests, your returning regulars, and that spontaneous traveler looking for a weekend escape.

Imagine a world where every booking goes straight to your hotel, cutting out the middleman and saving you significant commission fees. This isn’t just a dream—it’s a reality that direct bookings can offer.

Hospitality Industry appears to be lagging behind, clinging to outdated paradigms and conventional approaches.